Freeform to Launch “Famous in Love” By Making Full Season Available to Binge-Watch
After the successful binge-launch strategy of its newest series, Beyond, Freeform has made the highly anticipated Famous In Love the next “binge-from-the-start” series in their programming slate. From Warner Horizon Television, Famous In Love will have its linear premiere tonight at 8:00 p.m. EST, right after the premiere of Pretty Little Liars. The Famous In Love binge is available today on multiple digital platforms, including: the Freeform app, Freeform.com, On Demand and Hulu. In a network first, Beyond launched with full-season availability on digital and premiered as one of Freeform’s most successful series, generating more than 13 million views across digital platforms to date, with 87% of bingers finishing the series within one week.
“We promised to deliver great content to our viewers in the way they want to consume it and, coming off the incredible success of the ‘Beyond’ binge launch, we are excited to follow up on that strategy and launch ‘Famous In Love’ with a full binge on the night of its premiere,” said Tom Ascheim, President, Freeform. “Marlene King has created a world that has all of the intrigue, sexiness and wish fulfillment that is perfect for our viewers who love to binge.”
Based on the novel by Rebecca Serle, published by Little, Brown and Company, Famous In Love follows ordinary college student Paige (Bella Thorne) as she gets her big break after auditioning for the starring role in a Hollywood blockbuster. She must now navigate her new star-studded life, and the highs and lows that come with being the new “It” girl in town, as well as balancing her college workload. As her public profile continues to rise, and the undeniable chemistry with her new co-star and Hollywood heartthrob Rainer Devon grows, her relationships with her two best friends becomes strained–particularly with Jake, who may want to be more than just her friend.
Famous In Love stars Bella Thorne (The DUFF), Carter Jenkins (The Following), Charlie Depew (The Amazing Spiderman), Georgie Flores (CSI), Niki Koss (My Stepdaughter), Pepi Sonuga (The Fosters), Keith Powers (Straight Outta Compton) and Perrey Reeves (Entourage).
Marlene King (Pretty Little Liars), Christopher Fife (Revenge), Miguel Arteta (Getting On), Melissa Carter (Queen Sugar) and Dan Farah (Ready Player One) are executive producers, and Rebecca Serle is co-executive producer. The series is produced by Long Lake Media, Farah Films and Carmina Productions, Inc. in association with Warner Horizon Television.
Famous in Love airs on Freeform Tuesdays at 8/7 c.